"Copywriting is sales. If you want to be a successful copywriter, you must learn sales and marketing principles. Read Dan Kennedy, Oglivy, Gary Halbert, and other marketing geniuses. Keep up to date with the latest developments of every advertising platform. Read AdWeek, the Hubspot blog, Social Media Examiner, and Moz. It is up to you as a copywriter to know the best practices for each platform. As for reading books—no, reading fiction won’t help you. Copywriting is not English class. Copywriting is pure sales. The kind of books that will help you are books about sales and marketing principles."

-Kat Ilich

My story.

Before becoming a full-time freelancer, I spent my career in marketing and sales for tech start-ups in NYC. 

Sales gave me hands-on experience with customers and taught me the art of deep listening. Contrary to popular belief, sales and marketing requires high levels of empathy.

I leverage my past experiences to find out what resonates with your audience and produce conversion-oriented brand content.

I also teach and mentor other copywriters. If there's one thing I've learned from my clients, it's that great B2B copywriters are hard to come by, so I'm setting out to change that.

Why me?

Buyers today use Google to find solutions to their biggest problems. In the age of endless information online, the most comprehensive, valuable content wins.

​You need a writer who speaks the industry language, understands your market, and knows your competition. That’s where I come in.

When I write for clients, I get a full understanding of their content goals and become an expert on their product. That's my method for creating compelling content that converts.

---

Let's talk about your content strategy and how I can help you create original, compelling stories.

Send me an email at: christine@christinegomolka.com